題目： Human Choice Behavior Modeling
主講人：張峻屹 (日本廣島大學教授)
時間：2018年7月5日 (周四)下午3:00
地點：偉德國際1946bv官網主樓6層
主講人介紹： Prof. Junyi Zhang is working in Hiroshima University, Japan. His research fields cover urban and regional planning, transportation planning and engineering, environment and energy policy, tourism policy, and human behavior research in both developed and developing countries. His research emphasizes interdisciplinary human behavior analysis and system approaches. He has published more than 700 papers, which include 389 refereed papers and 69 SCI/SSCI papers in journals such as Transportation Research Part A/B/C/D/E, Journal of Transport Geography, Transportation, Tourism Management, Annals of Tourism Research, Energy, Energy Policy, Energy, and Environment and Planning B. His research was awarded as Best Paper Awards for 8 times and Outstanding Paper Awards for 3 times. He has been serving as a reviewer for more 40 SCI/SSCI journals. Currently, he is one of five board members of IATBR (International Association on Travel Behaviour Research). He is also on the editorial board in more than 10 internationally well-recognized journals.
內容介紹： In this lecture, Prof. Zhang will introduce human choice behavior models, mainly developed by him and his students, including dynamic choice models, heterogeneity modeling, NPCL model, relative utility based models for representing context dependency, multilinear utility based models for representing inter-agent and inter-activity interactions, continuous choice modeling for timing choice, Scobit-based modeling and so on in the context of travel behavior, residential behavior, tourism behavior, time use, etc. He will not only explain behavioral mechanisms of each model, but also discuss policy implications from behavior modeling analyses.
（承辦：能源與環境政策研究中心，科研與學術交流中心）
