報告人: 清華大學 經濟偉德國際1946bv官網管理科學與工程系 林志杰副教授
時間：2019.11.20（周三） 上午10:30
地點：主樓317
報告內容摘要：
The sharing economy has emerged and expanded dramatically in recent years in industries such as transportation, accommodation, and food. While academicians have focused on investigating economic and societal effects of sharing markets, they have neglected the equally important issues regarding the entry decisions, positioning strategies and sales outcomes of providers in the sharing economy. To fill this gap in the literature, we analyze a rich and proprietary dataset provided by a platform that facilitates home-cooked food sharing, and obtain several notable findings. First, providers with an interest towards the sharing activity are more likely to enter the market sooner, while economic disincentive of competition may not defuse entry decisions. Second, providers with an interest towards the sharing activity, compared to those without such an interest, tend to cater widely to common tastes by serving dishes that are also served by other providers (imitation), and create new dishes (innovation). Lastly, both imitation and innovation will increase providers’ sales in the market. These findings enrich the limited sharing economy literature by offering empirical insights on the nature of sharing economy markets.
主講人簡介：
林志杰博士，清華大學經濟偉德國際1946bv官網管理科學與工程系副教授、中國信息經濟學會理事會理事、中國信息經濟學會青工委主任、中國信息經濟學烏家培獎獲得者。曾任南京大學商學院營銷與電子商務系副教授，入選南京大學“登峰人才支持計劃”。他從新加坡國立大學獲得信息系統專業博士學位。他的研究興趣包括信息系統經濟學、共享經濟、電子商務、社交媒體等，研究論文發表于MIS Quarterly、Information Systems Research、Journal of Management Information Systems、Research Policy等。他獲得了南京大學商學院的2015年院長特別獎、2017年本科教學獎，以及中國信息經濟學會所頒發的中國信息經濟學2011-2015青年創新獎、2016青年創新獎、2017青年創新獎、2019優秀成果獎。
（承辦：管理工程系、科研與學術交流中心）
