題目: Marketing Communication and Brand Promotions in the Hospitality Industry
主講人：Ms. Alice Lai
時間：2015年6月2日下午2：30
地點：主樓241
主要內容：
A brief of brand promotion practice for some main players in the hospitality sector in China in the last twenty years or so, followed by communication for marketing purpose and experience for serving international famous groups in the business of hotels and resorts. And end up with Q&A from the special audience.
主講人介紹：
Account Director, has been working in the advertising industry in China for 20 years. Served in: Saatchi & Saatchi International Advertising (Beijing), Dentsu Beijing, JWT, Chic Beijing & Shanghai. And main clients and brands served for: Inter-Continental Hotels Group, Guangzhou Ocean Hotel, Carlson Worldwide, Wyndham Hotel Group, Wanda Hotels & Resorts, Nestle,GE, General Mills, Henkel Co., CCTV, Michael Diamond, CGGC, China Young Leaders Foundation and more.
（主辦：市場營銷系）
